Sample dating spreadsheet
These days, this kind of data-as-PR strategy is commonplace for startups.After the recent earthquake in Napa, Jawbone, which makes a fitness tracker, showed how the earthquake disturbed users’ sleep.
In 2009, OKCupid’s cofounders called Rudder home to try to bring more users to the site by writing about its inner workings and its millions of members.
The company had enough money to last until the end of the year, but without further investment that would be it.
It was a free, advertising-supported dating site trying to scrape by in a market crowded with dozens of competitors and two hegemons: e Harmony and
" of how straight women rate the men on OKCupid based on their age.
“Women who are, say, 28 find guys who are also 28 about the most attractive, and so forth.