Prestige speed dating
The idea for the matchmaking platform emerged in 2013, when Wu and her friends organized some campus speed dating events for single doctoral students.
The overwhelming response convinced her that there was a sizeable untapped market for prestige matchmaking services aimed at highly educated singles looking to meet their match. Without commercial advertising, Jiaoda has quickly spread by word of mouth through its target market, attracting 14,400 event registrations each year.
To attract more men, the platform posts profiles of the female participants who have already registered, including each woman’s age, hometown, occupation, education history, and hobbies — as well as its contentious event-pricing policy.
Jiaoda implements uneven pricing depending on the event’s theme and how much interest they expect from participants of different genders.
We get to know you and help connect you with other quality singles.
Prestige Matchmaking Pros is a private Matchmaking Service; Including Singles Events and Relationship Coaching Advice, with 13 Years experience.
Now 40, Chow has been actively looking for his legendary lady for a full decade.For some events, Jiaoda charges women more than men, which it says simply reflects supply and demand.“Some feminists criticize the price difference as gender discrimination, but it’s a fact of the market.It costs us more to find men of high quality,” founder Wu Siyi tells Sixth Tone.“Jiaoda” is the Chinese abbreviation of Shanghai Jiaotong University, and Wu is a doctoral student at the school.According to the company, which now employs eight full-time staff and several part-time event hosts, more than 600 couples who met through its services have since married. To me, it’s like a trading floor for marriage [where] the subjects themselves are absent,” he tells Sixth Tone.For Chow, platforms like Jiaoda are preferable to the city’s famed “marriage market” in People’s Park, where many anxious parents shop around for spouses for their adult children. “Even if the parents agree to a price, they ignore whether their children’s personalities and social circles are compatible.”Yet like the personals ads pinned to umbrellas at People’s Park, a quick survey of Jiaoda’s events and promotions reveals the hierarchy of desirability — as well as how the dimensions of age, sex, location, and class affect dating in China today.“There are many more highly educated single women than men in a metropolis like Shanghai,” Jiaoda founder Wu tells Sixth Tone.